Diminishing returns on marketing

Last time I wrote an article about the necessity of needing patience when marketing books. If you’re writing a series (which I strongly recommend), then often sales don’t begin to pick up until you reach Book 4. It can be very hard to wait until then. The effectiveness of marketing also diminishes over time as …

Wednesday Writing Wins from Beyond the Borders

Writing and contest news from members of ACFW’s Beyond the Borders zone, plus what they like most about their country

DEVOTIONAL: A Million Little Holy Moments

A Million Holy Moments If you’ve read any of my blog posts over the last little while, you would know that there have been some challenges happening in life. Life on the whole is good, but there are little challenges that we deal with that are at times annoying, at times heartbreaking, and most of …

Procrasti-Writing: When Avoiding Work Actually Works

Isaiah 40:31 But those who wait for the Lord shall renew their strength, they shall mount up with wings like eagles, they shall run and not be weary, they shall walk and not faint. Sometimes procrastination might actually be a necessary pause or redirection in order to regain our strength–strength in our physical body, in our …

Devotional | Anticipating Easter

Anticipating Easter As we race towards Easter, and the shops fill with decorations in the pretty pastel tones of a Northern Hemisphere spring, and chocolate chickens, bunnies, bilbies and eggs appear in astonishing quantities, I am reminded again why I love this time of year. It has nothing to do with the Easter Egg hunts …

Devotional | Trenchantly Yours

Once upon a time, it was a common sermon illustration to say that bank tellers handle money so frequently they know when they are holding a counterfeit note. The obvious application was, of course, that the more acquainted you are with God’s truth, the easier it is to spot the enemy’s lies and distortions. While …

Wednesday Writing Wins from Beyond the Borders

It’s time to check in on the international members of American Christian Fiction Writers … and to introduce the 2025 ACFW Virtual Conference. ACFW Virtual Conference American Christian Fiction Writers is hosting a virtual writer’s conference on 21-22 March 2025, featuring award-winning author Kimberly Woodhouse and many more. Click here to find out more. Recordings …

Beyond “I Do”: Marriage-in-Trouble Romance

More Than Just Weddings and First Kisses As a romance author, I’ve written my fair share of stories that end with proposals and wedding bells. There’s something undeniably magical about that moment when two people commit their lives to each other, and I’ll never tire of writing (or reading!) those stories where we follow the …